Microsoft Word - Definite Kraseung - page 42

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Q5) What are some of the unexpected problems you facewhen doing infographic/motion
graphic project, and how did you solve the problems?
Q6) How do you filter out concept and ideas for each project that you do, such as choosing
between a bar graph over a pictogram in an infographic project, or between stopmotion and
live action for aMotion Graphic project?
Question five to question six focused on theworking experience on the infographic/motion
graphic. Question six in particular focused on the very first part of the design process which
concerns concept generation and sketches.
Q7) How do you differentiate between awell-designed infographic/motion graphic and a badly
designed infographic/motion graphic?
Q8) What steps in the design do you think is themost difficult when designing
infographic/motion graphic?
Question seven and eight aimed to find the possible quality control or “gate” part of the design
process. The researcher felt that these partsmay be the key differences between a regular
process and a potentially complex one.
Q9) What advice do you have for students and design professionals who are interested in
designing infographic/motion graphic in the future?
Question nine gave the expert one last opportunity to point out themost important part of the
design process which can be the focus or the highlight point of the process.
3.2.8 Infographic Design Process
As a designer who have had designed several infographic works in the past, before designing the
new process, the researcher drafted out a process based on the existing process hewent
through for his own project. This is important so that there can be comparisonwith his own
existing knowledge prior to the literature review and interview. Most of the design projects that
the researcher has worked on in the past were commercial design and therefore revolved
around design concept based onmarketing analysis.
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