Microsoft Word - Definite Kraseung - page 64

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4.3 The Steps of Motion Infographic Design Process
An in-depth analysis of motion infographic design process for complex problemwas conducted.
Each stepwill be analyzed based on the findings from the three researches: case study, expert
interviews, and practice-led research.
Figure 4.10: Motion Infographic Design Process for Complex Problem
The researcher approached Greenpeace South East Asia during the summer of 2011, and
finished with themotion infographic design in January 2012. The following is a detailed account
of the researcher’s interaction with the organization, a result from Chapter 3: Research
Methodology and Practice-led Research.
Initially, the researcher had planned on working on a subject of nuclear power after hearing
from a fellow designer who worked with Greenpeace on an infographic project before. The
researcher was told that there were plans to build nuclear reactors in the southern part of
Thailand, which disregarded several safety rules such as building a reactor within 5 kilometers
radius of the residential area. The researcher did a brief research himself on the subject before
meeting with Greenpeace, but found very little information about the nuclear plans in Thailand.
There was a very small excerpt on the Greenpeace South East Asia’s website about their
protest events, but not much else. Also, there was information on nuclear power, but not
specifically about plans to build nuclear reactors in Thailand. The researcher finally set up a
meeting with Greenpeace South East Asia office and met with their representatives Ms.
Weerakan Kengkaj and Ms. Chariya Senpong. Both Ms. Kengkaj and Ms. Senpong provided
information that confirmed what the researcher’s designer colleagues talked about, and also
some new information, none of which is available online to be found. Firstly, nuclear power is
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