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MR. SANGSUWANWAW:
First I look at the client’s product, thewhole picture. What is the feel of
it, what does it look like. Then I went and talk to him or her and said I look at your product in
this way. Do youwant the client to look at your product that way too? If not then I will adjust
it according to how he or shewant the public to view his or her product.
RESEARCHER: How do you differentiate between a well-designedMotion Graphic and a badly
designedMotion Graphic?
MR. SANGSUWANWAW:
I think a goodmotion graphic has to be able to attract people. I think
that works that communicate goodmessage but fail to attract people to come andwatch
them is not successful.
So I think the part that tells the differences between the good and the
badmotion graphic is the interestingness and attractiveness.
RESEARCHER: What steps in the design do you think is themost difficult when designing
Infographic/Motion Graphic?
MR. SANGSUWANWAW:
The hardest part will be trying to get the picture inside your own head
and trying to illustrate it for other people to see. Sometime I have a problemwhen I know
exactly how to paint the picture for the people to see exactly what is inmy head but I
couldn’t do it.
RESEARCHER: What advice do you have for students and design professionals who are
interested in designing Infographic/Motion Graphic in the future?
MR. SANGSUWANWAW:
Have funwith it (the project)
